La experiencia de usuario (UX) hace referencia a todos aquellos elementos que se ponen en juego cuando un usuario interactúa con un entorno digital determinado, que para este caso serían las redes sociales de las marcas. Como consecuencia de esa interacción, ese...
Instagram se ha convertido en una de las plataformas digitales de apoyo para que los negocios crezcan y se posicionen por medio de una estrategia de marketing digital. Algunos datos estadísticos acerca de esta red social dicen que alrededor de 25 millones de empresas...
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